PROBLEM
METHOD
Understanding athletes' experiences during competition through an international qualitative survey. Bringing together nearly 200 Olympic and Paralympic athletes, we gathered their frustrations and expectations about the design of the venue.
Design a new concept for them, from the overall idea to the activities and mandatory elements, with Paris 2024 team, sponsors and athletes
Craft a physical prototype to guide the architects.
TOOLS
QUANTITATIVE STUDIES
BRANDING
MOODBOARD
CREATIVE WORKSHOPS
WORKSHOP FACILITATION
PARTNERS ALIGNMENT
OUTPUT
RESULTS
01
creative concept with 04 themed spaces, for each step of the athlete journey
200
responses for our survey
15
activities identified, from work sessions to meet-ups.
854
m² explored
AMBIANCE
